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Our 2025 strategy

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South Africa’s natural wealth is extraordinary, boasting exceptional species richness, diversity and uniqueness. But South Africa is also the most unequal society in the world, with a legacy of division and inequity. For this reason, tackling environmental challenges such as nature loss and climate change must involve the participation and support of the people impacted by such interventions. This is our approach.

The Big Six

To achieve a future in which both people and nature thrive, WWF is guided by six strategic outcomes, each with its own clearly defined targets, associated measures and activities. This framework ensures that we are accountable to ourselves and to you – our funders, our supporters and all our partners and stakeholders.

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Our South African constitution enshrines the right of everyone to an environment that is protected to benefit both present and future generations.

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