Projects focused on species of special concern should focus on the work needed to create a sustainable socio environmental outcomes solution where the outcome is a critical, strategic, catalytic, scalable and sustainable contribution to the conservation of the target species for the benefit of South Africa and the wellbeing of all.
Species of Special Concern are:
- identified as WWF priority species (Flagship or Footprint impacted), viz. African elephant, African rhino spp., marine turtle spp., Southern Ocean albatross spp., great white sharks, cetaceans, etc.
- defined as habitat modifiers and keystone species which help ensure the long-term survival and health of many threatened habitats and their associated species. symbolizing key global threats to biodiversity.
- critical for the health, livelihoods and economic security of local communities when used sustainably.
The WWF Nedbank Green Trust funds projects that help ensure the long-term conservation of the rhino and of freshwater fish in the Cape mountain streams. Rising demand for rhino horn is threatening the rhino population in South Africa. Freshwater fish endemic to the Cape mountain streams are also under threat.
Currently, the WWF Nedbank Green Trust backs the following species-focused projects:
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How the Green Trust is Funded
The Trust is funded through the Nedbank Green Affinity Programme, where clients who opt for the competitively positioned Nedbank Green Affinity bank, investment account or insurance policy, can contribute to the Trust at no cost.
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