African Rhino Programme
Latest Rhino News
Blog: 6 reasons why wild rhinos (and the people looking after them) matter
As we celebrate World Rhino Day, Andrea Weiss contemplates why wild rhinos matter.
WWF pays tribute to rhino heroes for World Rhino Day
This World Rhino Day, WWF pays tribute to all the men and women working to save our rhinos.
VisionThe vision of the WWF African Rhino Programme is that, in 50 years’ time, viable and well-distributed populations and/or meta-populations of African rhinoceroses will occur throughout their natural historic range in Africa, acting as flagship species for biodiversity conservation and wildlife-based sustainable economic development.
GoalBy 2020, at least five key rhino populations and /or meta-populations are increasing by at least 5% per annum and at least two new populations would have been established.
This goal is designed to take advantage of current opportunities and minimise the impact of identified threats.
Key priority areasThe African Rhino Programme, in line with the WWF Global Species Programme, has identified six key areas for priority strategic actions that would promote and support conservation efforts of the African rhinoceros:
- To further relevant policy and legislation in all sectors and at all levels.
- To ensure the necessary extent, integrity and functioning of critical habitat.
- To ensure adequate protection and biological management of populations.
- To generate mutually beneficial incentives for the co-existence of people and species.
- To create awareness and influence adverse attitudes and behaviour.
- To promote regional and national leadership capacity to coordinate and implement rhino conservation strategies.
The ARP liaises closely with strategic partners like the WWF-South Africa Rhino Programme, IUCN/SSC-African Rhino Specialist Group (AfRSG), IUCN/WWF trade monitoring network (TRAFFIC) and other conservation partners to ensure money is put where it will be most effective. Strategically, raising the profile of rhinos globally and creating awareness for greater corporate and civil society responsibility towards rhino conservation presents increased funding streams and opportunities.
RHINO GALLERY© Brent Stirton
White rhino calf in boma
RHINO GALLERY© WWF
The white rhino is listed by the IUCN as endangered.
RHINO GALLERY© Martin Harvey / WWF
Rhino adult and calf at a water way
RHINO GALLERY© naturepl.com / Mark Carwardine / WWF
Desert black rhinoceros at Addo Elephant Park in the Eastern Cape